Market Research is Product Management
Saas Product Management Gregg Archibald and Leonard Murphy, Partners at Gen2 Advisors and GreenBook, share what product managers need to...
7 Steps to Determine Whether a Customer Request is Actionable
While customer feedback is the gold standard of insight for product managers, not every customer request is actionable. Today we’ll...
How Product Managers Should Deal with Different Stakeholder Types
The product management community often uses the term stakeholder management as shorthand for how product managers communicate with...
4 Mistakes Your Company Might Be Making with Your Product Culture
If we asked you right now to describe your organization’s product culture, what would you say? Don’t be too hard on yourself here. Almost...
5 Hacks for Better Product Roadmap Presentations
As product managers, the product roadmap is at the core of everything we do. It is a living document that sheds light on what’s happening...
When Customer Lifetime Value is a Moving Target
With any analysis, it is only relevant if you understand how the data was calculated and the context of how it relates to your business. ...
How to Price Saas Products
For many new products, price is a decision made shortly before launch. But pricing a software-as-a-service (SaaS) product presents unique...
4 Things Enterprise and Startup Companies Can Learn from Each Other
You might be all in with the startup mentality, thinking every company should be as lean, nimble and scrappy as the young companies that...
